ABSTRACT
Abstract As human relations change the way they develop social support, social networks have become crucial to human interaction and overall subjective welfare. Critical social networks, such as Facebook, have developed hundreds upon millions of virtual communities and influence the way individuals interact with one another. This literature review aims to explore the following positive and negative implications of the use of Facebook. a) Facebook plays a negative role in the users' welfare and self-esteem. b) Facebook is also used as a communication tool to positively impact ongoing social support or increase the users' feeling of self-worth. c) Facebook can influence one's ability to detach from the external definitions of self and dissolve the rigid link between oneself and others, enabling transcendence, leading to an increased sense of self-worth. d) Lastly, the five-factor model of personality can be used to explore online and offline behavior and its impact on Self Esteem. Results of these final dimensions indicated that both (i) Neuroticism and (ii) Extraversion were positively associated with Facebook behavioral addiction, whereas (iii) Openness to Experience, (iv) Agreeableness, and (v) Conscientiousness were negatively associated with a Facebook behavioral addiction. These positive associations suggest thematic relevance and are noteworthy for future academic research. This review serves as a foundation for assessing current findings and offering recommendations for future exploration, encouraging the academic community to conduct further research as the new era of technology unfolds.